At a glance

Optimizing margins under uncertain cost shifts

Increasing and defending margins is acommon challenge for business functions and product marketing across industries. Supply fluctuations can result in unexpected costs and tightmargins. When prices increase unexpectedly (as they did with the impact ofCOVID-19), companies can be caught off guard and must absorb the difference.Similarly, when costs go down, savings can’t easily be passed on to customers.With continued supply chain disruptions, commodity price inflation and labor markets tightening, organizations need the ability to plan ahead more than ever.

Aligned Automation experts partnered withone global manufacturer to enable their procurement group and supporting teamswith the information needed to respond to market dynamics. The resulting toolbased on descriptive analytics enables product marketers, business analysts,asset and procurement managers to capture data and predict price movements accurately. The team can now better negotiate with suppliers and customers,respond to market dynamics faster and provide more decision-making value.