Case Study
Streamlined Contract-to-Pay Portal: Pharmaceutical Giant Accelerates Market Penetration at 32% Less Cost to the Business within a Year
- Industry: Life Sciences & Healthcare
This $28 billion pharmaceutical company is listed on the Forbes Global 2000. With more than 40,000 employees worldwide, it markets its pharmaceutical products in approximately 110 countries and has R&D and manufacturing facilities in seven countries.
Challenge
A US based pharmaceutical powerhouse partnered with Aligned Automation to modernize their healthcare professional onboarding, previously reliant on 15-year-old legacy systems.
- Complex Questionnaires: The client lacked a centralized repository and configurable professional profile questionnaire during onboarding, including specialties, credentials, and CVs.
- Data Entry Inefficiencies: Initial onboarding required comprehensive manual data entry without validations, resulting in inaccurate data capture and missing reports.
- Fair Market Value: The client computed fair market value for healthcare professionals (HCPs) based on questionnaire responses, initially using a costly 3rd party system.
Solution
Aligned Automation developed a custom web application, replacing an external tool and eliminating licensing needs. The goal was to accelerate market penetration efforts by optimizing and scaling the healthcare professional onboarding process at less cost to the business.
- Web Portal Development: Centralized the management of Credentials, Specialties, and Fair Market Value, streamlining onboarding and contracting.
- HCP Onboarding Questionnaire: Configurable questionnaire with branch logic for accurate data collection, improved user experience, and Fair Market Value determination.
- Centralized Payment Services: Seamlessly integrated calculated values and contracting details into a partner payment processing system.
Capabilities Leveraged
Application Development
Data & Analytics
Data Integration
UI/UX Design
Outcome
32%
Reduction in service cost
3500+ Onboarded
Enhanced Scalability